GARBE Commercial Living launches institutional investment platform with B&B HOTELS

News 23/03/2026

Real estate developer and Germany’s largest hotel brand to jointly develop 30 new hotels

Hamburg/Hochheim, 23 March 2026 – The cooperation between GARBE Commercial Living, a subsidiary of the pan-European real estate company GARBE, and B&B HOTELS Central and Northern Europe (CNE) marks a major milestone for both parties. With the launch of its first hospitality investment platform for institutional investors, GARBE Commercial Living underscores its ambition to establish itself as a scalable development partner for the hotel sector. At the same time, B&B HOTELS strengthens its position as Germany’s largest hotel brand and one of the fastest-growing hotel operators in Europe. The cooperation combines GARBE’s development and investment management expertise with B&B HOTELS’ operational strength.

“The cooperation with B&B HOTELS represents an important milestone for GARBE: by entering the hotel sector, we are unlocking a new growth avenue while continuing the strategy that has already made us one of Europe’s leading logistics developers. Our goal is to create institutional core products—scalable, stable and ESG-compliant—that we can offer to long-term investors,” said Christopher Garbe, Managing Partner at GARBE. “With our integrated capabilities as developer and investment manager, we are laying the foundation for one of the most significant economy hotel platforms in Europe.”

“The joint development of a portfolio of this scale across multiple countries is unprecedented for B&B HOTELS CNE and represents an exceptional undertaking for the sector as a whole,” said Arno Schwalie, Chief Executive Officer of B&B HOTELS CNE. “The new build-to-suit hotels will significantly accelerate our organic growth. At the same time, this step brings us substantially closer to our target of more than 500 hotels in the CNE region by 2030.”

The planned portfolio of 30 hotel developments will primarily be located in Germany, as well as in Austria, the Netherlands, Denmark, Poland and the Czech Republic. “Our cooperation with GARBE Commercial Living will enable us to close remaining white spots on our portfolio map more quickly and further densify our presence in strategically important locations,” said Tobias Gollnest, Chief Development Officer of B&B HOTELS CNE. “The first hotels are expected to welcome their guests as early as 2027.”

Felix Radavero, Managing Director of GARBE Commercial Living, highlighted the strong demand, resilience and continued growth of the economy segment: “With B&B HOTELS—one of Europe’s most dynamic players with a highly profitable business model—we are creating one of the most attractive product pipelines for institutional investors in the hotel sector. This combination ensures long-term rental stability and makes the portfolio particularly appealing to capital partners and lenders.”